Have you ever wondered how to get instant significant exposure for your business? Have you ever wondered if a celebrity could help you boost sales for your business? Have you ever wondered who you would use as a celebrity?
I’m always looking for ways to grow, and I often look to our Chief Creative Officer Mike Mathis for advice. Even though I get plenty of specific advice on developing campaigns, I’m always open to insights gained by listening to someone’s personal views. So I stopped by his office to ask a few questions. He was kicked-back in his…
I tried to like this year’s crop of Super Bowl commercials. I really did. I kept waiting and hoping for the spot that would light me up, knock me back two steps, make me say, “Holy cow, did you see THAT?!”A spot like last year’s Darth Vader kid for Volkswagen. Or the Bud Light commercial where the pilot jumps out…
Logo design can be one of the most challenging tasks for a designer. When a logo is created it has the potential to be the single constant identifier of the company it is associated with. Marketing campaigns, themes and product identities can change but the corporate logo will remain the same for years. You can’t think of…
Congrats to Senior Accounting Specialist, Nancy Ciepiela, for being selected as the Missionary Award recipient for the month of January. Nancy’s dedication to helping wrap-up year-end accounting work, earned her the infamous gnome. Thanks for all of your hard work Nancy, we appreciate it!
A well-deserved congratulations goes out to Angela Twentyfive for being chosen as SKM’s missionary award winner for Q4 2011!
At the conclusion of every quarter, one of the three monthly winners from that quarter is selected by the leadership team as the quarterly Gnome winner. This person gets bragging rights (not to mention the giant gnome pictured above), until the…
This article, written by Buffalo News Staff Reporter, Janice L. Habuda, was featured in the Buffalo News last week.
Professional Group Aims to Keep Young Advertising Talent in Region
If you’re looking for proof that people, once again, are spending money to make money, look to the local advertising and marketing community…
Today, we continue our series of profiles of SKMers with Executive Vice President Bryan LeFauve. Bryan is the leader of all the agency’s “logical left brains,” and as a creative right brain, I wanted to come up with a fresh, interesting approach to describe Bryan.
I called on a one-man focus group to help me get…
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